Word of mouth may be effective when it comes to marketing, but how do you keep your organization’s programs top-of-mind as your members and potential members go about their day? You meet them where they already are: their email inboxes, their social media channels, and the places they search, like Google and Bing. Whether they are on mobile or desktop, marketing efforts can easily be seen by your audience if you utilize the right platforms, targeting and optimizations.

Is your organization doing what it needs in order to take advantage of all digital marketing has to offer?

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